Tuesday, April 29, 2008

Comparing IMEX and EIBTM


MICEpoint has been an exhibitor at both, IMEX and EIBTM. They are (as far as I know) Europe's most important MICE trade shows. There are some other (smaller) very interesting trade shows (see the MICE conference calendar on miceconferences.com for more details) but I want to focus on the two largest ones.

Some facts:
EIBTM 2007:
7'218 visitors whereby 3'326 were Hosted Buyers and 3'892 were Trade visitors.
IMEX 2007:
8'310 visitors whereby 3'592 were Hosted Buyers and 4'718 were Trade visitors

Looking back now at EIBTM 2007 and IMEX 2008 (sorry, no figures available yet), I must admit that EIBTM had more qualified hosted buyers and trade visitors then IMEX. While during EIBTM, MICEpoint had 3 diaries fully booked and some times up to 5 people waiting for an appointment at our booth, at IMEX we had one (almost) fully booked diary and very few additional visitors passing by.

At IMEX 2008, about 30% of pre-scheduled appointments did not show up, while at EIBTM only 10% did not show up.

Quantity is one thing but Quality is more important to me. And also there I have to admit that EIBTM is two steps ahead of IMEX!

And if I am talking about trade shows and hosted buyers:
Dear IMEX and EIBTM, please stop bringing organizers who will arrange a conference in 2018 (or similar). I have listened several of these "organizers" who commented something likd "I will enjoy with my wife a nice trip to Barcelona/Frankfurt free of charge". These are not the organizers we want. Quality is more important then Quantity!

Still, MICEpoint will keep exhibiting at both trade shows for the coming year.

What is your opinion?

Thanks to IMEX for the photo!

Wednesday, April 02, 2008

What has a bathroom to do with your next conference venue?


We all travel a lot, and we all see a lot. And while we all travel the world, we encounter amazing locations with amazing facilities. One of those amazing facilities are public bathrooms, right? Oh yes, we all can write books about them. I have seen (but not used!) bathrooms I will never forget. And I have seen bathrooms (and have loved using them) I will also never forget. One of them is this one here on the picture, coming from the Sofitel Queenstown, New Zealand. For us men it is quite a challenge to do our "daily business" in such circumstances, but it has been a unique experience.

Designers Brett Taylor, Mark Perriam, and Cam Marsh installed life-size photographs of female voyeurs, who peep saucily from behind the cone-shaped urinals—with binoculars, glasses, cameras, even a tape measure in hand.

Well, why not choose your next conference venue with a special bathroom? It sure will contribute to great communication. And that's always good. Would you like to see more such ideas? Then write a comment, thanks.